Sony Introduces New Digicams - DSC-T700 & DSC-T77

Sony has announced the launch of two new Digicams - the DSC-T700 and the DSC-T77. Both these digicams retain Sony’s slick T-series form factor and have slim, pocket-friendly brushed aluminum bodies with sliding lens covers and they also come with multiple color choices. Sony also claims that DSC-T77 is the slimmest camera in the world being 13.9 mm thin. The 10.3-megapixel T700 can double as a high-res portable photo frame, while the entry-level T77 comes with additional automatic shooting modes.

The Cyber-shot DSC-T700 offers 10.3 megapixels, 4GB of internal storage, and a 4x optical zoom. It has a crisp and bright 3.5-inch, 921k-pixel LCD touch screen, which offers three times the resolution of the T300. In comparison with the iPhone, the improved LCD is the same size as the screen you’ll find on an iPhone, but images should look even crisper. The T700 offers 210 pixels per inch while the iPhone has only 163 ppi. The T700 can work as a portable photo frame, it will ship with software that will easily sync, transfer, and organize pictures from your computer—even those not taken on the T700. The app will also automatically resize images for storage and viewing on the camera’s LCD.

The Cyber-shot DSC-T77 is an entry level camera which replaces Sony’s DSC-T70. The T77 has a 3-inch LCD touch screen and a slim-form-factor . It has a 10.1-megapixel resolution and a 4x optical zoom. It has more features to its automatic shooting mode which include anti-blink, red-eye reduction technologies, and improvement to the Smile Shutter function, which captures an image when the camera detects a smile in the frame.

Both cameras will have updated intelligent scene recognition technology that can now select up to eight different scene modes, including macro, portrait and landscape modes. The technology also includes a new anti-blink function in portrait mode in which the cameras will automatically take two shots and then using their advanced face detection technology determine whether the subjects have closed eyes.

The T700 should hit store shelves in late September for about $399. The T77 should also be available in late September and will keep the T70’s price of $299.

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